The Duchess of Sussex has seemingly pulled the plug on her online shop, just days after publicly promoting it as a creative way to make money.

Meghan Markle had been using her ShopMy account to sell a curated selection of clothing and accessories — ranging from simple £20 grey T-shirts to lavish £1,600 silk gowns she once jokingly described as “perfect for chicken feeding.”

A Short-Lived Venture

ShopMy, a platform often used by influencers, allows creators to earn affiliate income from product recommendations. Meghan launched her page in March, shortly after the debut of her lifestyle series With Love, Meghan, where she posted links to the outfits she wore on screen.

Until recently, her page featured a range of items, including button-down shirts, chic neutral staples, and accessories designed for summer.

Luxury labels also appeared, with Saint Laurent sandals, a Maya Brenner gold-and-diamond pendant, and dresses from Emme Parsons and Heidi Merrick among the highlights. Beyond fashion, Meghan even added home goods, beauty products, and children’s items.

But now, the page has been wiped clean. The banner that once read, “A handpicked and curated collection of the things I love — I hope you enjoy them!” has vanished, leaving fans puzzled.

Fans Left Baffled

The sudden disappearance has sparked confusion among followers, with eagle-eyed royal watchers pointing out the empty account.

Meghan has given no explanation for the removal, despite only speaking about the store last week in an interview with Bloomberg. At the time, she called it “an interesting exploration” and said she enjoyed giving people the chance to “emulate the style.”

Netflix Setback Adds Pressure

The closure of her ShopMy page comes as Meghan faces another setback: her Netflix series With Love, Meghan has struggled to gain traction.

The second season failed to break into the platform’s global top 10 list — missing out in the UK, US, and every other country. Instead, the show was overshadowed by major hits such as season two of Wednesday, the new series Untamed, and a documentary about The Biggest Loser, all of which attracted millions of viewers.

While Netflix doesn’t share detailed numbers outside its top 10, the omission suggests Meghan’s show drew at least half a million fewer viewers in its debut week than its first season.

When the series premiered in March 2025, it opened with 2.6 million viewers in its first week and eventually climbed to 5.3 million before being ranked #383 in Netflix’s semi-annual What We Watched report.